About Us

Amy Ballon and Danielle Botterell met in their first week of university 16 years ago. They both completed the same degree, worked abroad, and then attained graduate degrees from the same business school.

As newly-minted MBAs, Amy and Danielle pursued their corporate careers on Bay Street. But changes in their lives – both professional and personal – led Amy and Danielle to think about their careers in a new way. By founding Admiral Road Designs in 2002, they opted for a ‘new fleece on life’ to nurture their creativity as well as their new families. Business suits and 80-hour work weeks have now given way to blue jeans, the joy of creative work and a more balanced – if still very hectic – lifestyle.

The Admiral Road product line has grown to include a wide variety of original designs with an emphasis on beautiful, practical blankets for babies. In the past year, Admiral Road’s handmade fleece products have garnered the attention of international media and continue to be favourites with children and parents across the globe. These days Amy and Danielle often combine business meetings with playdates, juggle a growing business with growing children, and couldn’t be happier about it all!